At Vara Sarees (operated by Dhyay Enterprise), we respect your privacy and are committed to protecting the personal information you share with us. This Privacy Policy explains what data we collect, how we use it, and your rights regarding your information.
By using our Website and placing orders, you consent to the practices described in this Policy.
1. Information We Collect
We collect the following types of personal information when you use our Website:
a) Information You Provide Directly:
• Name, email address, phone number
• Shipping and billing address
• Order details and purchase history
• Communications you send us (e.g., support queries, reviews)
b) Information Collected Automatically:
• IP address and browser type
• Pages visited and time spent on the Website
• Device information (mobile/desktop, OS)
• Referring website or source
c) Information from Third Parties:
• Payment information is processed by Razorpay or other gateway partners. We do not store card or bank account details.
• If you engage with our social media channels (Meta/Instagram/Facebook), we may receive basic profile data in line with those platforms' policies.
2. How We Use Your Information
We use the information collected for the following purposes:
• Processing and fulfilling your orders
• Sending order confirmation, shipping updates, and delivery notifications
• Responding to customer support requests
• Sending promotional emails, festival offers, or new collection launches (only if you opt in)
• Improving our Website, product offerings, and customer experience
• Analyzing traffic and usage through Google Analytics 4 (GA4)
• Running targeted advertising via Meta Pixel (Facebook/Instagram ads)
• Complying with legal obligations
3. Cookies & Tracking Technologies
Our Website uses cookies and similar tracking technologies to enhance your browsing experience and serve relevant advertisements. These include:
• Essential Cookies: Required for the Website to function (e.g., shopping cart, session management).
• Analytics Cookies (GA4): To understand how visitors use our Website — pages visited, session duration, etc.
• Marketing Cookies (Meta Pixel): To track conversions from our Facebook and Instagram ads and serve you relevant content.
You can manage or disable cookies through your browser settings. Disabling cookies may affect some functionality of the Website.
4. Sharing of Information
We do not sell or rent your personal information to third parties. We may share your data with:
• Logistics Partners (Shiprocket, Delhivery, or similar): To fulfill and deliver your orders.
• Payment Gateways (Razorpay, Stripe): To securely process payments.
• Technology Service Providers: Website hosting, analytics platforms (e.g., Google Analytics), and marketing tools.
• Legal Authorities: If required by law, court order, or government regulation.
All third-party partners are required to handle your data securely and only for the purpose for which it was shared.
5. Data Storage & Security
Your data is stored on secure servers. We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These include SSL encryption, access controls, and regular security assessments.
While we take reasonable precautions, no data transmission over the internet can be guaranteed as 100% secure.
6. Retention of Data
We retain your personal data for as long as necessary to fulfill the purposes outlined in this Policy, including legal and accounting requirements. Typically, transactional data is retained for a minimum of 5 years as required under Indian taxation laws. You may request deletion of your data at any time (see Section 8).
7. Children's Privacy
Our Website is not intended for use by individuals under the age of 18. We do not knowingly collect personal information from minors. If you believe a minor has provided us with personal data, please contact us and we will take steps to remove such information.
8. Your Rights
As a user of our Website, you have the following rights with respect to your personal data:
• Access: Request a copy of the personal information we hold about you.
• Correction: Ask us to correct inaccurate or incomplete information.
• Deletion: Request deletion of your personal data, subject to legal obligations.
• Opt-Out of Marketing: Unsubscribe from promotional communications at any time using the unsubscribe link in our emails or by contacting us directly.
• Objection: Object to the processing of your data for marketing purposes.
To exercise any of these rights, please write to us at [privacy@varaSarees.com — placeholder].
9. Third-Party Links
Our Website may contain links to third-party websites (e.g., marketplace listings on Amazon, Flipkart, Myntra). We are not responsible for the privacy practices of these external websites. We encourage you to read their privacy policies before sharing any personal information.
10. Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or applicable laws. The revised Policy will be posted on this page with an updated date. We encourage you to review this Policy periodically.
11. Contact & Grievance Officer
If you have any questions, concerns, or complaints regarding this Privacy Policy or how we handle your data, please contact:
Vara Sarees — Dhyay Enterprise
Grievance Officer: Mihir Kabaria
Address: 1039-1040, 2nd Floor, Road No: 01, Diamond Industrial Park, Sachin, Surat - 394230
Email: mihirkabaria@gmail.com
Phone: +91 9824413331
We will respond to your query within 30 days of receipt.
